How To Attract Investors To Your Argentinian Start-Up

With four out of six of Latin America’s $1bn+ firms having been founded here, Argentina – and Buenos Aires in particular – is clearly a key destination for new business growth. And with conferences, investment hubs in the capital and more all available, getting people and institutional investors to back your Argentinian start-up need not be too much of a challenge.

Focus on Buenos Aires

There’s no doubt about it: Buenos Aires is a key center for start-up investment here in Argentina. For that reason, it’s worth siting offices and other key nodes in your business’ network in or near the Microcentro central business district when you first make the decision to set up shop. It will also help to bolster your credentials in other ways, too. The University of Buenos Aires is ranked 73rd in the world by the QS ranking system, so investment firms are likely to look favorably on your potential to find the right staff if you choose to be based here.

Attend events – and network

There are all sorts of Buenos Aires business networking events which can match you to potential investors with long-term cash investment plans who are looking to make moves in your field. From the weekly networking events at the WeWork in Retiro to the Startupbootcamp FastTrack event, you’ll be spoiled for choice. By judiciously selecting one which matches your firm’s sector, you’ll be able to benefit from the myriad opportunities here in this city.

Work hard

But there’s only so far that placing your office in a particular destination or attending network events can take you. Fundamentally, you’ll still need to work to be certain that your business proposition is an attractive one! You’ll have to be certain you’ve got a high enough chance of profitability, for example. And you’ll need to demonstrate balance sheet skills, a skill for hedging and avoiding risk, the ability to hire the right people, and more. So once you’re set up in your new Buenos Aires office, remember to be sure to take your new role as a business leader seriously and do the best you can.

Setting up a business in Argentina brings plenty of advantages with it. From the number of networking opportunities available to the financial center that is Buenos Aires right on your doorstep, there are lots of ways to attract the cash you need to take your business to the next level.

Lisa Besserman, Founder and CEO of Startup Buenos Aires, has been named as Business Insider’s “Top 100 Most Influential Women in Tech”, and the 2014 “Business Innovator of Latin America” by the Council of the Americas.

Lisa moved to Buenos Aires from New York City to create Startup Buenos Aires, the organization that represents the startup, tech and entrepreneurial community of Buenos Aires, Argentina.
Startup Buenos Aires has been one of the main catalysts for strengthening the tech ecosystem in Latin America, by bringing global startup initiatives, development projects and investment opportunities to the region.
Under Lisa’s leadership Startup Buenos Aires has been credited as “Top 3 Growing Startup Cities” by CNBC and “5 Emerging Global Tech Hubs” by Entrepreneur Magazine.

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