Five Ways To Boost Productivity Within Your Business Using Technology

Any entrepreneur worth their salt knows that time is money. They understand that, within such a busy world, you can’t afford to waste a single minute. This is why far too many stay up all night working to make their ventures succeed. The trouble is that this is a very unhealthy habit. Instead of improving your business, you actually put it and your own health at risk. Thankfully, technology is more than capable of helping. With that in mind, here are five ways you can boost productivity.


Business people working on a laptop


Automate Small Daily Tasks

Every business has a list of tedious tasks that must be completed regularly, often on a daily basis. This list includes work like posting on social media, replying to emails, and ordering office supplies. These tasks might not take up too much time each day, but the few minutes you spend on them do add up. The good news is that these days, you can automate those simple chores. This can save you time and money, freeing up those minutes for more important tasks. 


Defend Against Cyber Attacks

Although technology benefits us in many different ways, it can also create new threats. While most entrepreneurs assume it will never happen to them, the possibility of a cyber attack is real and serious. If your business were ever to face this threat, it could lead to a major loss in productivity, costing you money, as well as your reputation. Cybercriminals may have evolved over the past few years, but so has cybersecurity, so make sure that you take advantage of it. 


Reduce Delays In Projects

Keeping track of every one of your projects can be difficult as a busy entrepreneur. Without close supervision, one or two could fall behind schedule, resulting in additional costs and problems with clients. Time tracking technology, however, allows you to check the status of your projects easily. You can also use a large file transfer and sharing service to send work to clients. This service allows feedback to be given there and then, eliminating the need for emails and calls. 


Focus Your Marketing Efforts

Paying thousands for a commercial might make you feel like you’ve hit the big time, but it is often a huge waste of money. After all, old school marketing tactics like this rarely work as well as we hope for them to, and, even when they do, you have very few ways to measure your return on investment. New marketing ideas are, thankfully, a lot different. By using personalized ads, you make sure that your marketing reaches the audience that you want it to. 


Work From Almost Anywhere

Today’s technology means that we don’t have to be in the office to get work done. In fact, you can do business from almost anywhere in the world, whether it be a home office, cafe, or your own bed. This freedom has been shown to improve productivity, as it leads to a better work-life balance. The cloud sharing and instant messaging technology also mean that you can outsource to freelancers. This will take the pressure off your team during busy periods. 


With the advice above, you can improve productivity in your business, saving you time and money. 

Lisa Besserman, Founder and CEO of Startup Buenos Aires, has been named as Business Insider’s “Top 100 Most Influential Women in Tech”, and the 2014 “Business Innovator of Latin America” by the Council of the Americas.

Lisa moved to Buenos Aires from New York City to create Startup Buenos Aires, the organization that represents the startup, tech and entrepreneurial community of Buenos Aires, Argentina.
Startup Buenos Aires has been one of the main catalysts for strengthening the tech ecosystem in Latin America, by bringing global startup initiatives, development projects and investment opportunities to the region.
Under Lisa’s leadership Startup Buenos Aires has been credited as “Top 3 Growing Startup Cities” by CNBC and “5 Emerging Global Tech Hubs” by Entrepreneur Magazine.

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