Why Businesses Involved In Public Works Are On The Frontline Of Sustainability

Every year, the government contracts hundreds of firms to undertake public works. The state pays private companies money from taxes and, in return, those businesses complete work in the public interest. It’s how it’s always been done and will likely continue that way. 


However, there’s an increasing recognition that the current status quo can’t continue. Until this point, public works relied on the cheapest, most useful technologies to provide citizens with the essential services that they need: electricity, piped water, and sewerage. But because of the enormous resource costs in providing these systems, there’s a growing recognition that public works need to do more to become sustainable. 


Over recent years, there’s been a vast increase in the number of people taking courses in public sector administration. It’s a reflection of the desire of ordinary people to ensure that these systems remain sustainable in the future and can support the population. But there’s a case that businesses themselves need to embrace green solutions before it’s too late, helping to deliver infrastructure-based services to communities at a lower environmental cost. 


Typically, sustainable development is seen as more expensive as traditional, capitalist, profit-maximizing modes of operation. But as the following infographic makes clear, nothing could be further from the truth. Businesses in the public works sector can achieve sustainability requirements while at the same time, actually cutting costs for the communities in which they operate through a variety of direct and indirect methods. 


Take a look at the following sustainable projects which delivered massive value to local communities.

Infographic by Norwich University


Lisa Besserman, Founder and CEO of Startup Buenos Aires, has been named as Business Insider’s “Top 100 Most Influential Women in Tech”, and the 2014 “Business Innovator of Latin America” by the Council of the Americas.

Lisa moved to Buenos Aires from New York City to create Startup Buenos Aires, the organization that represents the startup, tech and entrepreneurial community of Buenos Aires, Argentina.
Startup Buenos Aires has been one of the main catalysts for strengthening the tech ecosystem in Latin America, by bringing global startup initiatives, development projects and investment opportunities to the region.
Under Lisa’s leadership Startup Buenos Aires has been credited as “Top 3 Growing Startup Cities” by CNBC and “5 Emerging Global Tech Hubs” by Entrepreneur Magazine.

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