How to Make Your Home Green in 2020

How to Make Your Home Green in 2020

As climate change continues to dominate the headlines moving into 2020, how can we as homeowners do our bit to help the environment?

It’s no surprise that running a family home is energy-intensive. Everything from your washing machine to your computer is using energy and increasing your home’s carbon footprint. There are some ways, we as homeowners, can reduce our carbon footprint by taking smart and simple measures. 

  1. Get an Energy Audit

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One of the best ways to join the ‘green revolution’ and start making your home more energy efficient is to book an energy audit. 

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Ideas For The Aspiring Entrepreneur Who Wants To Start A Small Business

Ideas For The Aspiring Entrepreneur Who Wants To Start A Small Business

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Starting a small business is a difficult feat. Well, starting a small business that achieves success is a difficult feat. So many entrepreneurs, just like you, are trying to do the same thing. It’s a competitive marketplace, and you’re competing with established corporations as well as small startups in the same boat as you. In a crowded market, how does a small company get ahead? For starters, it depends on the industry. In this article, we’re going to talk about some of the best industries that you could consider. These are some ideas for the aspiring entrepreneur who wants to start a small business.

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5 Things Every Successful Business Should Have Handled

5 Things Every Successful Business Should Have Handled

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When you look at the biggest companies on the planet and the most successful business people, you’ll notice that they have everything figured out – or it seems that way, at least. They don’t actually have every piece of information stored in their brains, but they did take real care with everything they did in terms of their business. The reason they got to the position they’re in is that they handled the fundamentals correctly, and used them as a foundation to work with. They then worked pretty darn hard pretty much every single day. 

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Vital Ways to Improve the Internal Security of Your Business

Vital Ways to Improve the Internal Security of Your Business

Internal security is one of those things that businesses can easily neglect something that should be avoided because neglecting things like security only leads to unnecessary problems. There are many very real security threats that can originate from within your business, as well as from outside of it. That’s why it’s so important to get this stuff right. Here are some of the ways in which you can improve your approach.

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Ensure Your Wifi is Password Protected

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How to Keep Your Startup Unique

How to Keep Your Startup Unique

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A unique startup idea is what every entrepreneur yearns to discover. The market place is full of identical businesses, all shouting for attention in a desperate bid to catch the attention of potential customers. The great thing about a startup based on a unique idea is that you should be able to cut straight through this noise and get your brand recognized pretty quickly.

The issue that many business owners suffer with, is that in order to make their startup a success, they take themselves off into different directions than they originally planned to. Over time, wandering away from the original business idea can take away that uniqueness that launched the startup in the first place.

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Five Tips for Starting Your Hotel’s Marketing Efforts on Social Media

Five Tips for Starting Your Hotel’s Marketing Efforts on Social Media

Every business needs a viable set of marketing strategies in order to attract customers and clients, increase sales and achieve adequate brand visibility. For ages, the hospitality sector has been relegated to using traditional marketing methods for reaching audiences, including the use of hoardings, newspaper ads and direct mail campaigns.

With the advent of the internet, a seemingly limitless number of marketing options are now available to hotels both large and small. In particular, social media marketing presents an effective, affordable and flexible digital marketing solution that hotels can use to their advantage.

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What About Print Marketing?

What About Print Marketing?

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It goes without saying that an effective marketing campaign is crucial for any business. Because of the current state of the economy people have less money to spend. Thus, the money they do have they are being a lot more cautious with. This obviously makes it a lot more difficult for businesses to survive let alone progress.

 

Nevertheless, there are people out there who are still spending their money. It is simply a case of finding an effective way to market towards these people. A lot of individuals tend to overlook the efficiency of more traditional marketing outlets because of the progression of digital marketing nowadays. However, mediums such as commercial print prove to be extremely effective.

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Effective Ways To Improve Your Local Marketing Strategy

Your business won’t grow if you don’t commit to marketing, so to reach the people who might make use of your product and service, you need to find ways to reach them. And you should start by focussing on the local community around you. When you have profited locally, only then should you consider marketing your startup to other areas, be that near home or abroad.

As part of your local marketing strategy, you should focus on the following tactics.

#1: Take advantage of what Google can offer you

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Dealing With the Sticky Side of Your Family Business

Dealing With the Sticky Side of Your Family Business

Family businesses run the world, but that doesn’t mean they are perfect. Productivity is notably lower in family businesses than it is elsewhere. You don’t want to punish your family like you would an acquaintance, after all. However, this isn’t the only place where family businesses can run into trouble. Don’t let your family dynamic set foot in your business and get everything sorted legally in advance so that you don’t have issues with running your business and can instead enjoy the best of both worlds.

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4 Critical Steps for Launching a New Business

4 Critical Steps for Launching a New Business

Every entrepreneur wants to create a successful business. However, to do so, you must execute an effective startup strategy, which can help to kickstart your company’s success from day one of your launch.

If you believe you have a brilliant business idea that could transform into a profitable venture, read the four critical steps for starting a new business in 2019.

Step One: Write a Thorough Business Plan

According to recent research, writing a business plan could potentially double your chances of success. In fact, 36% of companies interviewed secured a business loan, while only 18% of businesses without a plan managed to obtain a loan to finance their venture.

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