The Art of A-B Testing. A Webinar on Email Marketing
Any part of an email campaign can be A/B tested and optimized to attract readers to open and then convert! Join our hosts to learn the art of email marketing and analyse your campaign from subject line to landing page.
Why attend this webinar:
1. Strategize: Set the correct A/B testing processes in place based on email best practices. We will even provide must-share A/B testing examples to get your creative juices flowing and help you test, refine and deliver a successful email marketing campaign.
2. Analyze: Measure your email efforts and discover the elements that work best for your brand with advanced tracking and reporting methods.
3. Optimize: What is conversion rate optimization (CRO) and why is it so important? Guide your readers to landing pages that lead to conversions.
More information about the speakers:
Distribion – Courtney Todd – Vice President of Marketing – Twitter @distribion
Vertical Nerve – Star Bradshaw – CRO Director – Twitter @verticalnerve
MountainTop Data – Sky Cassidy – CEO – Twitter @mountaintopdata
Information about the Organizer:
Distribion provides the industry leading local marketing automation solution. National brands can easily create, control, measure and promote marketing programs that local producers and agents can instantly personalize and distribute to their prospects and customers, resulting in highly targeted campaigns that perform better and have expanded reach.
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