Innovative Advertising Ideas For Start-Ups

Innovative Advertising Ideas For Start-Ups

As a start-up, what do you want? To be noticed, and for that to generate sales and general chatter about what an awesome brand you are. Advertising and marketing are important as ever, but how do you become a game changer when it comes to promoting yourself? 

Here are some innovative advertising ideas for start-ups that take you back to basics (with a twist) and beyond. 

Back to basics

Start at the beginning and utilise tools and ideas that aren’t new but need a shakeup. Build an online magazine for your brand and use that to advertise your services, provide interesting features for your consumers and something that can easily be promoted on social media as a shareable tool to give you more outreach. 

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Protecting Your Business And How To Do It Effectively

Protecting Your Business And How To Do It Effectively

When it comes to starting a business you do all that you can to give it the best you can give. You put in the hours, invest your time, your effort and even money into the proposal, and you work hard to bring your vision to life. So imagine being in a position where your data is compromised, you are attacked digitally, or someone physically breaks in and causes havoc. Not a great feeling. This is when you may need to set some time aside to ensure that your business is protected from all angles. With that in mind, here are some of the things that you can think about.

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Top 7 Office Essentials Your Employees Need To Run Your Business Effectively

Top 7 Office Essentials Your Employees Need To Run Your Business Effectively

Photo by Serpstat from Pexels

Whether you have a startup or a long-established business, there are certain things that you need within your office premises in order for your employees to work effectively. Making the environment welcoming and comfortable, they are more likely to be productive and motivated.

Similarly, to run a successful business, you need the resources in place to make the working day that bit simpler. Yes, you could have the desired personality traits. But it’s also about what you physically have to work with.

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The Personality Pitfalls That Are Turning You Into A Networking No-Mates

The Personality Pitfalls That Are Turning You Into A Networking No-Mates

Networking and business go together like love and marriage. They’re a team for life, and never as efficient alone as they are together. Hence why any entrepreneur trying to get their foot in the business door is likely also busy attempting to perfect their networking persona. 

The simple fact is that success here can help with everything from finding customers to building a reputation within your industry. Sadly, if this is your first foray into networking, there’s a chance you’re doing it all wrong.

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Essential Tech For Your Business

Essential Tech For Your Business

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If you’re a small business owner you need to rely on your tech to do things for you rather than an extensive personnel. Make sure you update to the latest advances in technology to keep things running as efficiently as possible. Here are some examples of great business tech your company can’t do without.

Cloud computing

Update your system and documents to the cloud. This is a much cheaper way to store your information and you can access it from any device. It’s also better as you can share documents and edit them in real time. Choose software that is compatible with this such as Google docs and other computer aided tools or design programs. This can greatly improve your internal and external communication. You can upload material and send the link to clients immediately asking for feedback or evening invoicing. This means you can work a lot faster and more efficiently.  

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Earning Extra Income Needn’t Be Rocket Science

Earning Extra Income Needn’t Be Rocket Science

Pexels – CC0 License

In our online and interconnected world, there are more opportunities to earn potential capital than ever before. This can prove to be a tremendously exciting opportunity should you grab it, especially if you’re in need of some extra funding as you structure your own business arrangement step y step. However, it can sometimes feel as though this process is an intensive and quite disorienting path to follow, because it’s hardly ever the case that people will open the door for you and train you with a perfect manual to follow in this regard.

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Build A Reputation Your Business Can Stand On

Build A Reputation Your Business Can Stand On


Your business’s brand goes a lot further than the logo, the visual style, or the website. There are parts of the brand that are intangible but every bit as real as the marketing. The reputation is perhaps one of the most important parts of all, acting as a force that can draw people towards the business or away from it. But what can you do to control something as intangible as your business’s reputation? Here are a few ways to make sure it’s building in the right direction.

Pic by mohamed_hassan – Pixabay License

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3 Vital Principles Each Startup Should Follow

3 Vital Principles Each Startup Should Follow

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When we begin any startup, we can feel as if we’re helming a guerilla operation making the most out of the little resources we have. That’s often the case, and it can be an extremely exciting process. That being said, it can also be a tricky one to manage. We need to be even more careful with our funding, and our people management, and our intended goals as we set up and structure the corporate enterprise that will see us right into the future. Any startup enterprise can encourage their best pursuit when educated and supported, and that’s what we seek to give.

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Is It Time You Focused On Your Mindset In Your Business? Let’s Discuss

Is It Time You Focused On Your Mindset In Your Business? Let’s Discuss

Often we don’t realise that your mindset plays a huge part when it comes to how you feel in the workplace. It is understandable that as an entrepreneur and a business leader, you have a lot of stress on your shoulders. You want to ensure that your business is a success, moves forward in the right direction, and takes on every possible opportunity that presents itself. But if you don’t have the right mindset, this can come crashing down just as fast as it was built up. Don’t let your mind be the reason your business starts to fail. Here are some of the factors to consider when it comes to your business. 

Image source – pixabay – CC0 License 

Getting stressed out too easily

One of the first things to think about would be rising stress levels. This can often be extremely common when it comes to running a business, as every aspect of it falls to you to as the head of the ship. However, as a business leader and owner, you need to be able to manage these stress levels more effectively so that they don’t overtake your mind and cause more problems. This is when squeezing on a stress toy can help. It can bring you instant calm. You might also want to think about other ways you can relieve stress levels, such as exercising or socialising after work to take your mind off things. 

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Your Attitude is More Important Than You Think

Your Attitude is More Important Than You Think

Image Credit: Pexels CC0 Licence 

No matter what you want to achieve in life, your attitude and the way you approach problems is essential. If you assume that you are going to fail, you will never even begin to try to achieve your goals but if you assume that you are going to succeed, you could easily be blinded to problems and run into trouble all the same. 

Though you should have a positive attitude, you should also be realistic about what you can do and how you can get there. You can do great things if you put your mind to it but you might have to be more patient than you would like! Taking one step and then another is how many influential people achieve some amazing things – just look at how Prem Rawat has built his reputation and shared his ideas about peace here: https://www.tprf.org/prem-rawat/.

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